Free
The Executive LinkedIn Playbook. Fifteen minutes a week.
The full Executive LinkedIn series in one playbook: the takeaways, the action steps, and the 15-minute routine that turns leadership visibility into your best recruiting tool.
- 9 short videos
- 3 to 5 actions per video
- 15 minutes a week

Nine videos. Watch, then act.
Each one gives you the takeaway and a few quick moves you can make today.
- 01
Candidates Are Researching You
Before they apply, candidates study your company, your founder and the person they may report to. What they find on LinkedIn shapes how they feel about the job.
- 02
What Your Profile Needs to Communicate
A candidate-ready profile makes three things clear fast: what the company does, where it is going and why the work matters.
- 03
What Executives Should Post About
You do not need endless ideas. Strong executive content fits five buckets: where you are going, what you are building, what you believe, who is building it and why now.
- 04
Talk About Hiring Without Just Posting Jobs
The job link explains the role. Leadership content explains the opportunity. Strong candidates want to understand the impact they can have.
- 05
How People Leaders Can Activate the C-Suite
Do not ask executives to write from scratch. Build a simple capture process around the conversations they are already having.
- 06
The 15-Minute Executive LinkedIn Routine
Visibility is participation, not just posting. Fifteen consistent minutes a week is enough to build a meaningful presence.
- 07
What Not to Do on LinkedIn
A few habits quietly erode credibility: only showing up to hire, resharing with no perspective, sounding like a press release, fully delegating and posting then vanishing.
- 08
Build Your 30-Day Leadership Visibility Plan
Stop deciding what to post every time. A four-week rhythm gives you four meaningful posts: the story, the work, the people and the opportunity ahead.
- 09
How to Know Whether It Is Working
Do not measure success by likes. The better question is whether more of the right people understand and are interested in the company.
Ready to turn visibility into hires?
We help leaders tell the story candidates need to hear, then connect them with the people who want to help build it.
Flat fee. No long-term contract.
Or start with the free auditBook a call
- 1A short call about your hiring, not a sales pitch.
- 2We tell you which trail fits and what the first two weeks look like.
- 3You leave with the numbers from the calculator, confirmed.
Rather talk now? 613-599-4339